Business on the internet is booming, as enterprises of all sizes are scrambling to carve out a piece of the online marketplace. Now more than ever, having and maintaining a strong online presence is essential to many businesses’ success and continued operations. As such, the fields of web development, web design, and web hosting are in far greater demand than ever before.
One particular but oft-misunderstood aspect of conducting business on the internet is reseller hosting. Yet, it is often a highly profitable endeavour a company can direct its efforts towards. As such, we’ve written this article to help you understand what reseller hosting is.
What is reseller hosting?
Reseller web hosting is when a hosting provider rents out hard drive space and bandwidth to another company. Normally, the web host is a larger company renting this space to small- and medium-sized businesses, who then continue the cycle by renting to microbusinesses.
Essentially, you would be mirroring the activities of a web hosting company by offering these services to other businesses smaller than yours. Reseller hosting is popular among fledgling companies who want to add additional services to their brand.
How does it work?
The procedure for reseller web hosting is as follows:
- Select a web hosting company.
- Purchase the reseller package that is right for the needs of your business.
- Locate new customers.
- Create your own branded hosting packages and decide on their price.
- Sell these packages to your clients.
How can it benefit my business?
One of the most important benefits of reseller hosting is the profits it can offer you. You can use these profits to cover the costs of your own internet needs and more. For smaller or newer businesses, this can help reduce the costs of starting up or scaling. It is also one of the least expensive ways to start a web hosting business.
Another benefit is that you could end up catering to unmet needs in your target market and industry, making your reseller web hosting services highly sought after. Not only that, but this field is also generally too complex for the average person to understand. You could address this by providing a more hands-on service for greater profits.
Another crucial benefit of this is that you will not be handling the servers. Your focus will be entirely on increasing profits by increasing customer satisfaction. You also don’t need to be a technical expert, as the original web hosting company will handle most of the backend work.
The best part of all this is that this type of business is relatively easy to scale. You could easily upgrade your reseller package with the web host in case the demand for your reseller services increases.
In conclusion
Reseller web hosting is a relatively easy way to profit and scale your business. It can allow you to focus on the less technical aspects of the business, and more on tailoring the right experience for your customers and enjoying the profits of your hard work.
If you’d like a gander at our reseller web hosting packages, send us a message at BaseHost. We have great deals for your web hosting business.
