- The foundation of every successful digital marketing strategy, done well email marketing campaigns offer the highest return on investment of any marketing channel
- More than 98% of consumers check their emails on a daily basis
- Curated marketing emails have the highest hit rate when it comes to converting sales leads into customers, and repeat buyers
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Use the power of money-making emails to drive much-needed revenue for your company.
We can help you grow your email list by creating lead magnets for your clients
Email lists allow your business a direct line to leads who are primed to become customers, and drive brand recognition and trust
When it comes to email marketing, content is king. BaseHost can tailor personalised, crisp marketing messages to engage your leads and drive conversion
Using the latest in email technology, we can provide your business with figures to show who opened your email, and what they did with it
Using analytics, we can create user profiles based on user demographics, geographical location or even social media interactions. We then use this to create automated, segmented emails based on the results
One size doesn’t fit all when it comes to your leads, and we can help you to identify buyer personas, allowing you to provide each persona with the type of content they’re specifically looking for, boosting click through rates
Close, but no cigar?
Search Engine Marketing
I’ve got the budget for google ads, but no idea how to do it
BaseHost can analysise your site and current marketing strategies to discover what keywords are ranking well and working hardest for your business. With this data, our SEM service can include search ads, shopping ads, display ads, Gmail or YouTube Ads and much more.
Social Media Marketing
A tailored social media campaign is only one click away
You’ve got a fresh website, and now you need a thoughtful, consistent social media strategy to grow your business. BaseHost will create relevant, valuable content and deliver it to your target audience across the platforms your customers actually use, driving traffic back to your website.
Segmenting, automation and auto-responders: oh my!
Segmentation: as we touched on above, successful email marketing is not a one size fits all approach. Segmenting your email list is about identifying small groups within your subscribers based on certain data we can obtain through the use of analytics, allowing you to personalize your emails to include content relevant to them. This tailored approach means you won’t be data bombing your entire list with information that may turn them off, but rather generate interest and boost conversions.
Automation and auto-responders: Once we’ve segmented your email list, we’ll set up auto-responders. These are emails sequences created in advance to target particular groups and are automatically sent to those people on your list based on specific behaviours. They might be triggered by a lead signing up to your email list, browsing certain areas of your site, making a purchase or downloading a guide. Auto-responders are key when it comes to successful email marketing because they’re capitalising on the timing, offering a helpful little nudge in the right direction when the person is showing interest or interacting with your site in a way that indicates potential conversion.
Sharp design and persuasive copy
Plan, monitor, improve
Retention and acquisition
This is the equivalent of the Pizza with the lot where you get to choose how it looks, how it tastes and how it functions.
Our Custom Built WordPress websites are built completely from the ground-up just for you. Built on the DIVI framework, these WordPress sites are completely designed and customised to suit your aesthetic and functional requirements so it fits your business like a glove. The build process is completely immeserve and you’re involved all the way through from design, to functionality to content placement and development with our guiding hand to ensure best practice user experience is delivered at the end.
Connect, promote and grow your business
Don’t confuse email marketing with spam, they couldn’t be more different. Done right, email marketing can be the best investment you’ll ever make for your business. At BaseHost, we’re all about doing it right. Whether it’s helping you craft email content designed to build connections, analysing your web traffic to pinpoint where you’re losing your leads, or just growing your email list, we’re here to help. Get in touch, and see what we can do for your business.
Email Marketing Inclusions & Addons
Streamline and automate the delivery
of your outbound email marketing campaigns and get rich insights on performance.